Why do I feel like I’m being played?
A fragrance designed to reflect the character Carrie Bradshaw. While the initial release of the fragrance is February at Macy’s , they will (of course) expand it to 1500 other department stores around the launch of the second ‘Sex and the City’ movie. It’s probably a very smart business move, but do we buy into it? Do you? Will you honestly feel like you’re channeling Carrie Bradshaw if you spritz this perfume? Hmmm…Actually, maybe it’s brilliant! I need someone to market my business like that.